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Brand Registration in Coimbatore

Friday, 03-September-2021

Brand name

The brand name is quite often used interchangeably with brand, although it is more correctly used to specifically denote written or spoken linguistic elements of any product. In this context a brand name constitutes a type of trademark, if the brand name exclusively identifies the brand owner as the commercial source of products or services. A brand owner may seek to protect proprietary rights in relation to a brand name through trademark registration and such trademarks are called Registered Trademark

Brand Device 

“mark” is defined to include a device, brand, heading, label, ticket, name, signature, word, letter, numeral, shape of goods, packaging or combination of colors or any combination thereof”.

As colour per se is not normally used by traders as a means of brand identification, unlike words or pictures, consumers are not in the habit of making assumptions about the origin of goods and services based solely on their color or the color of their packaging. It follows therefore that single colors will only in exceptional circumstances be capable of denoting the origin of a product or service.




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